Our services

One bad negotiation can cost more than a year of margin gains.

Most commercial teams negotiate without a system. Their counterparts do not. We give your team the strategy, skills, and preparation to change that: whether you need support on a live deal, a training programme for your team, or a process that makes good negotiation repeatable.

5.0/5 from 222 Google reviews
Marc Saris, partner at Impact Negotation Group, giving a training to a group of people
Negotiations are a reality for any commercial organisation, and how well they are conducted directly impacts profitability. At Impact Negotiation Group, we offer tailored negotiation services that help organisations navigate their high-stakes negotiations with confidence, through negotiation consulting or negotiation training.

Whatever negotiation challenge you are facing

From high-stakes negotiations that are too big to fail, to dealing with more digital negotiations such as e-auctions, or embedding online negotiation tools within your organisation: we can help.

Our proven approach, built on the Impact Negotiation Gauge and the Impact Planning House methodology, ensures your organisation is ready to face any commercial challenge. With expert guidance from seasoned negotiators, you turn negotiations into a competitive advantage that directly impacts your bottom line.

What we do

Three ways we help your team negotiate better

Negotiation Consulting

We provide expert negotiation consulting using a proven method to help clients achieve optimal results. Our services include support for commercial negotiations, RFP and tender processes, and post-deal reviews, so your team is fully prepared for whatever comes its way.

Since 2022 we have supported more than €6.3 billion in deals, helping clients navigate high-stakes negotiations with confidence. Our tailored approach helps business negotiators with any commercial challenge and enables them to achieve the maximum outcome.

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Negotiation Training

Negotiation is vital to every business and directly affects profitability. It is no surprise that corporate negotiators are often given extensive training in this skill, as it has a direct impact on the bottom line.

We offer negotiation training programmes tailored to different roles and experience levels, consistently rated top by our clients. Our consultants have trained 6,746 professionals in commercial negotiation, from collaborative to competitive approaches and from face-to-face to online formats. From foundational skills to advanced strategy, our programmes close the capability gap and turn negotiation into your organisation’s competitive advantage.

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Process Integration

Companies that excel at negotiation usually have structured processes that give them a clear edge. Most organisations already run a defined sales or procurement process, yet it often lacks detail on one of its most critical phases: the negotiation itself. Our consultants build a tailored negotiation framework that ties into your existing processes, with effective tools and playbooks that give clear guidance for every negotiation situation.

We also help set up a dedicated negotiation board to standardise how your organisation prepares. With our support, your team approaches traditional and digital negotiations with confidence, leading to stronger outcomes and better deals.

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Our approach

Built on the Impact Negotiation Gauge and Planning House

These simple yet powerful negotiation models help negotiators in six ways. Our team, well versed in high-pressure negotiations, brings empathy and insight to every engagement, in person and online.

01

Understand every negotiation situation

No negotiation situation is the same, and negotiators need to adapt their approach and style to it. From collaborative to competitive negotiations, we help negotiators understand what to do in any situation.

02

Read interpersonal dynamics and behaviour

Most people have a preferred negotiation style that they apply everywhere. Understanding your own style and how to adapt it to a negotiation challenge is key to improving outcomes.

03

Build confidence in your negotiators

Commercial professionals often feel uncomfortable in negotiations. Our approach ensures negotiators face their challenges with confidence.

04

Prepare effectively and efficiently

Negotiation is preparation, yet most commercial negotiations are poorly prepared: poor planning, overconfidence, misjudged complexity and limited know-how on how to prepare. Our ways of working make negotiators aware of why preparation matters and give them the tools to do it well.

05

Get an external expert perspective

“We have always done it this way” prevents a real change in results. Our team challenges the standard way of thinking and introduces alternative routes to negotiation success.

06

Develop best-in-class strategies

Drawing on our negotiation experts’ extensive experience, we develop negotiation strategies tailored to maximise the outcome of every deal.

We’re only happy, when you’re happy

01 / 10

With these experts, you can be sure you have thought of everything and are best prepared for your negotiations. This will give you confidence for the future. 

Portrait of Tom van de Vrede Tom van de Vrede Co-founder Levvr.io

Having worked with the team at Impact Negotiation Group over the past two years, I’ve found them to be incredibly knowledgeable, responsive, and a pleasure to work with.

Portrait of Emiel van Boxtel Emiel van Boxtel CFO

Very good nego training. I have learned a lot; tactics, how to behave, to not be in a competitive mindset.

Portrait of Charlotte Boonen Charlotte Boonen Key Account Manager

Absolutely powerful and valuable training. Applicable in most of the aspects in your life

Portrait of Miquel Vila Miquel Vila European Business Analyst

Interesting, fast-paced and lot of pratical examples.

Portrait of Louis Lanckriet Louis Lanckriet Account Manager National Customers

Very useful, high intensity

Portrait of Laurens Rosenmoller Laurens Rosenmöller Partner Delta Participaties

10 out of 10! Do it it’s a very good training with real examples

Portrait of Yann Briand BRIAND European Account Director

This is ROI positive and therefore a must for senior sales

Portrait of Peter Bisselink Peter Bisselink Accelerate Wholesalers

Nice full and rich program, with humor and great balance between theory and practice!

Portrait of Mike Franke Mike Franke Sales Manager VodafoneZiggo

Highly recommendable and a great training to learn guidelines and tricks about negos. Trainers with a lot of expertise.

Portrait of Melissa de Reus, Key Accountmanager Wholesale Melissa de Reus Key Accountmanager Wholesale

Ready to maximise your negotiation results?

Looking to gain a competitive advantage in your negotiations? Our proven approach helps you close better deals with confidence, in person or digitally. Contact us to start improving your results.

    Upcoming events

    Join one of our open trainings

    Small groups, real scenarios, and negotiators who do this for a living. Seats are limited per session.

    15–17 Sep
    Impactful Negotiator Program – Open Training Nederlands

    Neem deel aan The Impactful Negotiator, onze 3-daagse open negotiation masterclass voor commerciële professionals. 15–17 september 2026. Locatie: Nederland.

    Open training, Nederland
    View training
    16–17 Sep
    Impactful Negotiator Workshop – Offenes Training Düsseldorf

    Nehmen Sie an unserem offenen Impactful Negotiator Workshop teil: 16.-17. September 2026. Ort: Düsseldorf.

    Düsseldorf, Deutschland
    View training
    14–16 Oct
    Impactful Negotiator Program – Open Training Nederlands

    Neem deel aan The Impactful Negotiator, onze 3-daagse open negotiation masterclass voor commerciële professionals. 14–16 oktober 2026. Locatie: Nederland.

    Open training, Nederland
    View training