We left the world's leading negotiation company to build something even better

1 min read posted on 17 June, 2025

Former Top Gap consultants on a mission: from good to exceptional.

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Why Impact Negotiation Group?

Generic negotiation training fails because real deals aren’t generic.

That’s why we built something different, consulting-led programs that work in your world, not a classroom.

Built by deal-makers, not trainers

Martin, Jan, Adrien-Joseph, and Marc. Four former Gap Partnership consultants with active negotiation practices across Europe. We don’t just teach negotiation, we live it daily with high-stakes client deals.

Consulting-led, results-proven

59% of our business is active consulting work. This means every training insight comes from real negotiations happening right now, not outdated case studies.

Tailored to your reality

No scripts. No standardized modules. Our consultants customize every session around your actual deals, stakeholders, and challenges, because your negotiations are unique.

Sustained impact, not one-off events

3-12 month programs combining workshops, 1:1 coaching, and live deal support. Because lasting negotiation improvement requires practice, not just theory.

Guaranteed results

If our work doesn’t exceed your expectations, you don’t pay. Period.

The Impact difference

What others do

  • Generic training programs
  • Theory-based facilitators
  • One-size-fits-all content
  • 1-3 day workshops
  • Hope for the best

What Impact does

  • Customized to your specific deals
  • Active practitioners with current experience
  • Tailored sessions for your challenges
  • 3-12 month integrated programs
  • Guaranteed ROI or money back

Real results from real clients

SaaS Provider: 50% Boost via Price Negotiation Tactics

FMCG Retail: 15% Margin Boost via Retail Negotiation

Book Retailer: Financial Win via Price Negotiation Tactics

Employee Relations Negotiation: 4 Weeks to a 4-Year Deal

Global Pharma: Optimized Market Access Negotiation Across Europe

PE-Owned ICT: 42x ROI via Price Negotiation Tactics

Mastering domain name acquisition: A strategic negotiation case study

Results vary by client and situation. Individual outcomes depend on multiple factors including market conditions and implementation.

Having worked with the team at Impact Negotiation Group over the past two years, I’ve found them to be incredibly knowledgeable, responsive, and a pleasure to work with.

Emiel van Boxtel CFO

Very good nego training. I have learned a lot; tactics, how to behave, to not be in a competitive mindset.

Charlotte Boonen Key Account Manager

Absolutely powerful and valuable training. Applicable in most of the aspects in your life

Miquel Vila European Business Analyst

Interesting, fast-paced and lot of pratical examples.

Louis Lanckriet Account Manager National Customers

Very useful, high intensity

Laurens Rosenmöller Partner Delta Participaties

10 out of 10! Do it it’s a very good training with real examples

BRIAND European Account Director

This is ROI positive and therefore a must for senior sales

Peter Bisselink Accelerate Wholesalers

Nice full and rich program, with humor and great balance between theory and practice!

Mike Franke Sales Manager VodafoneZiggo

With these experts, you can be sure you have thought of everything and are best prepared for your negotiations. This will give you confidence for the future. 

Tom van de Vrede Co-founder Levvr.io

Our philosophy: what actually works

Preparation beats tactics

Great negotiations are won before you sit down. We focus on stakeholder mapping, influence strategies, and structured preparation, not just “power poses.”

Current experience matters

Our consultants are actively negotiating deals today. They bring real-world insights from this week’s negotiations, not last decade’s theory.

Change requires support

Workshops alone don’t create lasting change. That’s why we include coaching, deal support, and reinforcement over months, not hours.

Flexibility

We co-develop solutions designed to deliver real impact, tailored to your specific needs rather than relying on one-size-fits-all approaches. We work closely with you to ensure that impact becomes a reality.

What happens in your free strategy session?

  • Review a recent negotiation – We’ll discuss what went well and what could improve
  • Identify your biggest challenges – Current deals, upcoming negotiations, team dynamics
  • Explore our approach – How we’d customize a program for your specific situation
  • No pressure, no pitch – Just a conversation about what might work for you
  • 30 minutes of your time – That’s it

Limited availability: We only take on 12 new clients per quarter

Frequently asked questions

What happens in the free strategy session?

A 30-minute conversation where we discuss your current negotiation challenges, review a recent deal, and outline how our approach could help. No sales pitch, no obligations.

How is this different from other negotiation training?

Most training companies use generic modules and hired facilitators. We’re former Gap Partnership consultants who actively negotiate deals today. Our programs are built around your real challenges, not theoretical case studies.

Do you work with individual executives or teams?

Both. We customize programs for individual C-suite executives or entire commercial teams, depending on your needs and objectives.

What’s the time commitment?

Programs typically run 3-12 months with monthly workshops, quarterly coaching sessions, and on-demand deal support. We design around your schedule and priorities.

Ready to negotiate like a pro?

If you're tired of negotiation training that doesn't translate to real results, let's talk about what actually works for your deals.

Book your free stategy session
No sales pitch. Just a conversation about your negotiation challenges and how we can help solve them.